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AirDD was asked to help decorate downtown LA near City Hall for the city’s New Year’s Eve celebration, NYELA.
Travel through the evening with us…
The usually busy 1st Street was blocked for traffic. AirDD decorated its trees with spheres, colorfully lit from within, referencing holiday décor with a whimsical twist. For this 4 blocks long stretch we needed 50 spheres in different sizes and we had only 8 hours to do it!
At the bottom of 1st, near City Hall, we added a row of Wicks in blue and pink.
This year, for the first time, NYELA incorporated The Music Center, and AirDD was asked to design a visual that will invite people to The Music Center Plaza. We decked both sides of the crossway connecting Grand Park and The Music Center steps with white tusks. We had just one hour to set this up! This was a great spot from which to view the spectacular video mapping projections on City Hall Building. Many couldn’t resist touching (or hugging!) the soft bright tusks, while others posed for pictures between them.
Many thanks to Julia Diamond, The Music Center Program Director, and her amazing crew.
Happy New Year!
For Throwback Thursday, we’re looking back at the wonderful time we had designing in Jerusalem for the 2011 International Festival of Lights which was attended by approximately 250,000 people. Happy #tbt!